|
|
|
|
|
|
|
Majors / Consumer Merchandising / Retailing Management |
|
|
|
|
|
|
|
|
Description |
|
|
A program that focuses on product and service promotion from the perspective of individual and family consumers and that prepares individuals to function as consumer management and marketing consultants in for-profit and non-profit enterprises. Includes instruction in applied market research; consumer behavior; product sourcing and distribution; profitability; customer feedback and evaluation methods; promotion and retailing campaign development; and applications to specific domestic and international consumer markets. |
|
|
|
|
|
Popularity |
|
|
Popularity Rank
(Rank
and Total Number of Degrees Awarded in the U.S. Last Year) |
|
|
|
|
Certificate: |
N/A |
0 |
|
Associate's: |
N/A |
0 |
|
Bachelor's: |
#547 |
107 |
|
Graduate Certificate: |
N/A |
0 |
|
Master's: |
#804 |
3 |
|
Doctorate: |
#492 |
1 |
|
First-Professional: |
N/A |
0 |
|
|
|
|
|
|
|
|
|
|
Degrees Available |
|
|
Certificate |
|
|
Associate's Degree |
|
|
Bachelor's Degree |
|
|
Graduate-Level Certificate |
|
|
Master's Degree |
|
|
Doctoral Degree |
|
|
First-Professional Degree |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Interesting Fact |
|
|
|
When P.T. Barnum donated money to Tufts University, he did so on the condition that the school's mascot be named after his beloved elephant. The Tufts University mascot has been the "Jumbos" ever since. |
|
|
|
Did you know... |
|
|
|
With the Career Query Tool you can search our career profile database by setting specific criteria, such as salary, location and educational requirements! |
|
|
|
|
|
|
|