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Careers / Online Merchants |
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Summary Description |
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Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records. |
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Sample Job Titles |
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E-Commerce Analyst |
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E-Commerce Developer |
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E-Commerce Director |
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E-Commerce Manager |
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E-Commerce Merchant |
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E-Commerce Project Manager |
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E-Commerce Retailer |
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E-Commerce Specialist |
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E-Merchant |
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10. |
E-tailer |
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Internet Merchant |
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12. |
Internet Retailer |
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Marketing Director |
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14. |
Marketing Specialist |
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15. |
Master Hearth Technician |
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16. |
Online Marketing Manager |
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Online Merchant |
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Online Retailer |
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Online Services Manager |
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Owner, E Commerce Company |
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21. |
Social Media Director |
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Supervisor of Operations |
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Transaction Coordinator |
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Vice President of Marketing |
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25. |
Web Merchant |
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26. |
Web Retailer |
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27. |
Wholesale Representative |
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Job Tasks |
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Fill customer orders by packaging sold items and documentation for direct shipping or by transferring orders to manufacturers or third-party distributors.
- Execute sales or other financial transactions.
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Receive and process payments from customers, using electronic transaction services.
- Collect payments for goods or services.
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Create, manage, or automate orders or invoices, using order management or invoicing software.
- Purchase products or services.
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Deliver e-mail confirmation of completed transactions and shipment.
- Execute sales or other financial transactions.
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Correspond with online customers via electronic mail, telephone, or other electronic messaging to address questions or complaints about products, policies, or shipping methods.
- Correspond with customers to answer questions or resolve complaints.
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Design customer interface of online storefront, using web programming or e-commerce software.
- Create marketing materials.
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Purchase new or used items from online or physical sources for resale via retail or auction Web site.
- Purchase products or services.
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Determine and set product prices.
- Determine the value of goods or services.
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Calculate purchase subtotals, taxes, and shipping costs for submission to customers.
- Calculate data to inform organizational operations.
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Compose descriptions of merchandise for posting to online storefront, auction sites, or other shopping Web sites.
- Create marketing materials.
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Compose images of products, using video or still cameras, lighting equipment, props, or photo or video editing software.
- Create images of data, locations, or products.
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Upload digital media, such as photos, video, or scanned images to online storefront, auction sites, or other shopping Web sites.
- Create marketing materials.
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Calculate revenue, sales, and expenses, using financial accounting or spreadsheet software.
- Calculate data to inform organizational operations.
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Cancel orders based on customer requests or inventory or delivery problems.
- Execute sales or other financial transactions.
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Prepare or organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.
- Create marketing materials.
- Market products, services, or events.
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Order or purchase merchandise to maintain optimal inventory levels.
- Purchase products or services.
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Select and purchase technical web services, such as web hosting services, online merchant accounts, shopping cart software, payment gateway software, or spyware.
- Purchase products or services.
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Transfer digital media, such as music, video, or software, to customers via the Internet.
- Execute sales or other financial transactions.
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Determine location for product listings to maximize exposure to online traffic.
- Create marketing materials.
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Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
- Market products, services, or events.
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Create or maintain database of customer accounts.
- Maintain data in information systems or databases.
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Collaborate with search engine shopping specialists to place marketing content in desired online locations.
- Market products, services, or events.
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Investigate products or markets to determine areas for opportunity or viability for merchandising specific products, using online or offline sources.
- Identify strategic business investment opportunities.
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Devise, select, or purchase domain name and web address.
- Create marketing materials.
- Purchase products or services.
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Initiate online auctions through auction hosting sites or auction management software.
- Execute sales or other financial transactions.
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Maintain inventory of shipping supplies, such as boxes, labels, tape, bubble wrap, loose packing materials, or tape guns.
- Allocate physical resources within organizations.
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Measure and analyze Web site usage data to maximize search engine returns or refine customer interfaces.
- Analyze business or financial data.
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Develop or revise business plans for online business, emphasizing factors such as product line, pricing, inventory, or marketing strategy.
- Develop financial or business plans.
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Implement security practices to preserve assets, minimize liabilities, or ensure customer privacy, using parallel servers, hardware redundancy, fail-safe technology, information encryption, or firewalls.
- Develop business or financial information systems.
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Investigate sources, such as auctions, estate sales, liquidators, wholesalers, or trade shows for new items, used items, or collectibles.
- Obtain information about goods or services.
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Participate in online forums or conferences to stay abreast of online retailing trends, techniques, or security threats.
- Update professional knowledge.
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Integrate online retailing strategy with physical or catalogue retailing operations.
- Develop business or market strategies.
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Disclose merchant information and terms and policies of transactions in online or offline materials.
- Correspond with customers to answer questions or resolve complaints.
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Create or distribute offline promotional material, such as brochures, pamphlets, business cards, stationary, or signage.
- Create marketing materials.
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Work Activities |
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Interacting With Computers —
Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information. |
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Getting Information —
Observing, receiving, and otherwise obtaining information from all relevant sources. |
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Identifying Objects, Actions, and Events —
Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events. |
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Processing Information —
Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data. |
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Selling or Influencing Others —
Convincing others to buy merchandise/goods or to otherwise change their minds or actions. |
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Making Decisions and Solving Problems —
Analyzing information and evaluating results to choose the best solution and solve problems. |
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Establishing and Maintaining Interpersonal Relationships —
Developing constructive and cooperative working relationships with others, and maintaining them over time. |
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Updating and Using Relevant Knowledge —
Keeping up-to-date technically and applying new knowledge to your job. |
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Documenting/Recording Information —
Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form. |
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Communicating with Persons Outside Organization —
Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail. |
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Communicating with Supervisors, Peers, or Subordinates —
Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person. |
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Organizing, Planning, and Prioritizing Work —
Developing specific goals and plans to prioritize, organize, and accomplish your work. |
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Analyzing Data or Information —
Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts. |
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Thinking Creatively —
Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions. |
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Performing Administrative Activities —
Performing day-to-day administrative tasks such as maintaining information files and processing paperwork. |
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Judging the Qualities of Things, Services, or People —
Assessing the value, importance, or quality of things or people. |
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Estimating the Quantifiable Characteristics of Products, Events, or Information —
Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity. |
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Performing for or Working Directly with the Public —
Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests. |
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Resolving Conflicts and Negotiating with Others —
Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others. |
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Coordinating the Work and Activities of Others —
Getting members of a group to work together to accomplish tasks. |
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Developing Objectives and Strategies —
Establishing long-range objectives and specifying the strategies and actions to achieve them. |
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Monitoring and Controlling Resources —
Monitoring and controlling resources and overseeing the spending of money. |
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Monitor Processes, Materials, or Surroundings —
Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems. |
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Interpreting the Meaning of Information for Others —
Translating or explaining what information means and how it can be used. |
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Evaluating Information to Determine Compliance with Standards —
Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards. |
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Scheduling Work and Activities —
Scheduling events, programs, and activities, as well as the work of others. |
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Training and Teaching Others —
Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others. |
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Guiding, Directing, and Motivating Subordinates —
Providing guidance and direction to subordinates, including setting performance standards and monitoring performance. |
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Coaching and Developing Others —
Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills. |
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Assisting and Caring for Others —
Providing personal assistance, medical attention, emotional support, or other personal care to others such as coworkers, customers, or patients. |
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Provide Consultation and Advice to Others —
Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics. |
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Developing and Building Teams —
Encouraging and building mutual trust, respect, and cooperation among team members. |
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Inspecting Equipment, Structures, or Material —
Inspecting equipment, structures, or materials to identify the cause of errors or other problems or defects. |
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Handling and Moving Objects —
Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things. |
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Interesting Fact |
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Daniel Webster, Abraham Lincoln, John Marshall and Stephen A. Douglas are among the most famous lawyers in American history, but none went to Law School. |
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Did you know... |
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The MyPlan.com Career College Database provides detailed profiles on more than 4,200 different vocational schools in the U.S. |
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