Nature of the Industry
Occupations in the Industry
Training & Advancement
Additional Sources of Information
California and New York together account for about 1 in 5 firms and more than 1 in 4 workers in the industry.
Competition for many jobs will be keen because the glamour of the industry traditionally attracts many more jobseekers than there are job openings.
Layoffs are common when accounts are lost, major clients cut budgets, or agencies merge.